Securities Technology Monitor 03/01/11
Author: Tom Steinert-Threlkeld
Equinix said it added ‘private cloud’ services in its network of data centers.
The operator of data centers in financial markets around the world said a provider of enterprise and ‘private cloud’ computing services, Colocube,has set up shop in one of its International Business Exchanges located in Atlanta.
From there, Colocube can reach Equinix’s customer base in more than 35 strategic markets in 11 countries in North America, Europe and Asia-Pacific. Colocube supplie cloud hosting services to financial services and a broad range of other industries. Equinix customers have the ability to directly connect to Colocube in the Atlanta data center through a simple cross-connect cable.
Among customers for Colocube will beTitan Trading Analytics, a hosted provider of behavioral research and trading strategies for the financial services industry. Titan is relocating its headquarters to Atlanta. Titan’s proprietary trading solution, Tick Analyst, monitors real-time data and simultaneously sifts through a decade of historical stock trades to generate behavioral trade recommendations.
This data is delivered to hedge funds, prime brokers and retail brokers in real-time to help them make informed trading decisions. Terabytes of data are processed for Titan to identify hidden trading opportunities.
Through Colocube and Equinix, Titan will be able to locate servers and data in key financial markets, where its customers are, reducing latency and improving performance.
Titan is planning to expand beyond Atlanta and will be leveraging Colocube and Equinix data centers in New York, Chicago and London, with plans to extend into Europe, the Middle East and Asia over the next 12 months.
“The nature of our product requires a high-performance, secure and scalable environment to deliver the real-time analytics our financial services customers require,” said John Coulter, President and CEO of Titan Trading. “With Colocube and Equinix, we have decreased the amount of time it takes to generate new algorithms by a factor of five.”